To many outsiders, innovative financial products are the pinnacle of digital seamlessness.
But for the pioneers tasked with developing this world-changing technology, making modern user experiences a reality is not without friction and challenge.
In short, personalised payment journeys are simple and delightful. Yet building them is immensely complex.
Ergo, every seasoned innovator has a storybook of tales about near misses and things they wish they’d known when they set out.
Talking from experience: innovators share their insights in real time
This is what Marqeta’s latest piece of thought leadership is all about.
Mindful that card programme owners continually face new puzzles to solve, our Confessions of a Card Innovator initiative will share expert experiences to make life just that little bit easier for veterans and novices alike.
The campaign kicks off in earnest next week at the Fintech Talents Festival in London, with a special panel led by Marqeta’s Deanna Fernandez.
Deanna will be joined on the Fintech Talents Stage at 11.30am on Tuesday, November 14 by Baltsar Sahlin, CEO and Co-founder at Mynt, Pockit CEO and Co-founder Virraj Jatania, and Matthew Sanders, CEO at Suits Me.
Respected card industry pioneers, Baltsar, Virraj and Matthew will discuss the trials and tribulations of taking a payments programme from concept to customer to deliver successful card products.
Mynt has incorporated Visa cards into its complete company expense management system, Pockit’s prepaid Mastercard is helping customers manage income and send money in the UK and abroad, and Suits Me is an alternative banking solution with a Mastercard product for personal and corporate customers.
The panel is sure to offer a genuine opportunity to learn more about the ecosystem partnerships that are crucial to success and different strategies to overcome common obstacles to innovation.
If you’re attending the Festival, which is sponsored by Marqeta, and would like to add the Confessions of card innovators: Insights on navigating card programme development panel session to your schedule, click here.
And there’s more.
Teaser alert: a deep dive into the process of building a pioneering payment product
Hot on the heels of Fintech Talents will be an all-new Marqeta white paper, featuring in-depth commentary from nine leading payments innovation experts.
Continuing the confessions theme, the paper is based on extensive interviews and delves into three key themes that are critical to the success of any card programme: research, relationships and revenue.
But rather than a set of linear Q&A articles, the document knits together a stream of insightful threads on everything from product positioning and partner selection to the cost of ownership and cultural alignment.
Watch out for the launch of Marqeta’s Confessions of a Card Innovator white paper on this blog.
* Marqeta’s card innovator experts will also feature on two further panels at Fintech Talents Festival from November 13 to 14.
On Monday, November 13 a special panel titled The Future of fintech: A pause in growth or a day of reckoning, will explore how the technology impacting upon financial services is evolving. The session is scheduled for the Fintech Talents Stage at 9.25am.
Audience members will hear from Michael Breen, Marqeta’s Head of Core, Europe, Robin Scher, Head of Fintech Investment at Lloyds Banking Group, Agata Grela, Digital Strategy Lead at RBS International, and Wasim Mushtaq, Interim COO at CFIT, on what the landscape might look like beyond 2023 and how fintech can thrive.
Also on Monday, Marqeta’s Gary Hoban, Enterprise Sales, will participate in Understanding the modern customer, a panel aimed at examining end user behaviour and digital consumer loyalty.
Gary will be joined on the Embedded Finance & Customer Alpha Stage at 9.45am by the Royal College of Art’s Kam Chana, Carl McCartney, of Les Mills UK, Seema Kohli, formerly of Tik Tok, and Innovate Finance’s Roberto Napolitano.
Finally, at 10.05am on the Open Finance Stage, Diana Ranchal-Fernandez, Director, Solutions Engineering with Marqeta, will share tech thoughts and insights in the API infrastructures: The key to success panel.
Along with fellow experts Nikhil Batheja, Director, Head of Open Banking at BNY Mellon, Isabel Pitt, Product Director & CTO (interim) at Shieldpay, and Filipe Teixeira, CIO at illimity, Diana will talk about standards, third-party management and value-added services.
The session will also address questions such as ‘how do innovators deliver against expectations in open banking?’ and ‘are existing infrastructures able to support an upscaling of data and increasing user demand’?
Full details of next week’s Fintech Talents Festival can be found here.
