Picture a credit card that proactively analyzes a cardholder’s spending patterns to make custom offers in real time. Or a decisioning engine that continuously assesses a business’s finances and enables hyper-personalized credit limits. Marqeta’s 2023 State of Credit Report showed that even satisfied cardholders say their credit cards have room for improvement. How can you capitalize on this opportunity to launch a new credit program that delivers on modern cardholder expectations?
In this webinar, we’ll discuss:
How brand loyalty is shifting where individuals and businesses seek credit cards and how this trend is expected to evolve.
The potential that AI can offer, from personalized rewards that respond to real-time spend, to reducing fraud through advanced machine-learning algorithms.
What the next generation of consumers and businesses expect from their credit card experiences & how forward-thinking financial institutions are catering to the expectations of Gen Z and Millennials.